For many churches sending out emails is a mysterious endeavor where there is no way to know if an email has been opened or not. At Fresh Vine we are working at removing a bit of that mystery. On the archive page for every email in Fresh Vine there is a detailed recipients list that shows you when a message has been read, and when!
As a general rule most emails tend to be opened within 48 hours of it being sent, though weekends will slow that down. As you look at several of your emails you’ll start to see trends for your church or small group. This will help you know if a message needs to be sent 3 days before an event, or maybe 5 days.
Hope you enjoyed the Tip!