What if the future looked like this , a charity portal where any charity whether it be small or big gain massive exposure and becoming the largest charity portal in the world. All causes are just as important as each other ?
The more problems that are solved in the world the better the future ….
First up – you cannot make people donate to charity. At that point it would need to be called something other than a donation.
As for your question about one centralized portal for charitable giving – it won’t work. It isn’t that the technology doesn’t exist or that there aren’t people who would be in support of it. The issue comes down to control. Who do you want to have control over your donor base and all of your incoming donations? Imagine if you ran a charity with a few million a year in donations, a few dozen employees doing great work across your country. Now this portal site decides that your in violation of some terms of service and locks you account. They continue to receive the funds but don’t distribute them to you while you’re under investigation. Your now forced to make very difficult decisions.
The other big issue is the fees and costs. If you lock yourself to tightly to a platform you are at the whim of their costs. If your credit card processing fee is 4% on $1,000,000 thats $40k. Currently this is in the ballpark average. Now if this portal has all that control they could raise the rate to 5% and you’d need to cut $10,000 in programs/expenses with no path for recourse. (This is actually the reason my company Fresh Vine partners with a number of payment gateways for our nonprofit membership software).
Having a market for various software vendors and fundraising sites is a great thing and over time the competition makes things better for everyone.
And in regards to your comment about ‘more problems solved’ I’d encourage you to read my answer to How much money is wasted annually on management of multiple non-profits that focus on the same cause vs. supporting the cause itself?
